Stop Annoying Your Audience With Intrusive Ads.

Bad ad experiences are costing you. WunderKIND Ads can help you serve better experiences that engage users at the right moment. The result? Happier users and higher returns.

Get Started

Get StartedGet Started

Let’s take a look at what this means.

“WunderKIND Ads deliver on a wide range of objectives for us; everything from upper funnel awareness and engagement down to lower funnel on-site actions, registrations, and purchases. Having one partner that can deliver up and down the funnel has been critical to our brands' success.”

Tito Flores III, Client Investment Lead at MediaCom

A WunderKIND Ad experience drives results.

WunderKIND Ads deliver an unparalleled user-first ad experience by NOT interrupting the reader’s content consumption. Rather, once they disengage, we deliver our ads in an impactful, non-intrusive, and kind way.

76%

of users have a negative perception of brands that interrupt their content consumption

88%

of users are unlikely to return to a publisher page that interrupts their content consumption

Exit intent

Up-scroll

Refocus

Inactivity

Downscroll

Reactivity

We run four billion A/B test impressions every month to understand which user behaviors drive the best performance. We found that a non-intrusive approach that puts user experience and content first delivers the best results.
Check out client examples in our lookbook.

View Lookbook

View LookbookView Lookbook

Once we’ve identified the right time to show an ad, we deploy the right format.

Wunderkind’s custom placements are designed to fit both our advertiser and publishing partners’ needs. Our placements range from large high-impact display to standard IAB display. All of our formats are available on both desktop and mobile, and our large format ads come with free creative services to ensure they make a big impact.

A WunderKIND Ad experience drives results.

For Advertisers
For Publishers
79%
Over-Indexed Viewability. Over indexes to display benchmark (61%)
+30%
Higher Attention Quality
+31%
More Site Actions
For Advertisers
For Publishers
$10-15
Industry-Leading gross CPMs are driven by our inventory
5-10%
Incremental Demand lift in ad revenue on average
Top 5
Wunderkind regularly appears as a Top 5 Revenue Partner

The proof is in the pudding.

Triggering ads based on behaviors that signify disengagement from publisher content creates a better user experience and helps garner true qualified engagement compared to standard display and high-impact activations.

“Wunderkind has been a showstopper for us—specifically for registrations! Wunderkind is actually contributing ~30% of total registration starts for this campaign. We’re very pleased (as is the client).”

Lyndsey Garza Global VP of Programmatic at Brainlabs

Success Story:

See how Wunderkind drove unparalleled revenue for Weather.com

Guide:

Want to learn more? Check out our Kindness in Advertising report here.

A respectful and brand-safe user experience is at the heart of everything we do.

For Advertisers:

Exclusive Publisher Inventory: Access 300+ top publishing partners in Wunderkind’s premium marketplace.
Qualified Engagement: Emphasize UX to garner true qualified engagement with ad messaging.

For Publishers:

Unique Premium Demand: We work directly with media buyers across 200+ brands to deliver on their goals.
Impactful CPMs: Advertisers bid more for our top performance, allowing us to deliver higher CPMs to publishers to drive increased revenue.