Margaux | case study

Margaux Optimizes Customer Experiences and Drives Growth with Wunderkind

2015

Margaux founded by college roommates

2020

began working with Wunderkind

25-40

age of core customers

quote-image

I really see Wunderkind as being the vehicle that helps customers convert.”

Challenge

Margaux used paid media to bring traffic to their website, but once there they needed a way to identify website traffic and trigger contextually relevant and personalized emails.

Solution

Wunderkind’s identity network recognized more of Margaux’s anonymous website traffic and was able to initiate welcome flows and behaviorally triggered emails to boost conversions.

Results

With Wunderkind, Margaux is enhancing their eCommerce funnel, optimizing customer experiences, and driving growth. They’re now ready to take their engagement campaigns to the next level with Wunderkind Text.

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